These days, brands aren’t asking us why to build a resale program – they’re asking how. How do you make resale part of your core business without building disconnected systems or adding layers of manual work?

That’s where Trove’s suite of plugins come in. Each one helps brands embed a specific lifecycle capability – resale, trade-in, takeback, or repair – directly into their existing ecommerce experience. They’re simple, flexible tools that give customers more ways to engage, while giving brands more control over the systems behind them.

Think of Trove’s plugins as a modular toolkit for modern retail, easy to scale and built to make lifecycle programs run as smoothly as the rest of your commerce stack.

Resale Where It Belongs – On Your Mainline Site

With the Resale Plugin, brands can feature pre-owned items right alongside new ones. It integrates smoothly with major ecommerce platforms like Shopify and Salesforce Commerce Cloud and can be customized to match a brand’s look and feel. The result is a resale experience that feels native, not tacked on.

Patagonia was the first to launch this model with its Worn Wear program, embedding pre-loved gear directly into the main shopping journey. Once resale became part of the everyday browsing experience, engagement followed: Worn Wear traffic jumped 55%, direct visits climbed, and shoppers exposed to resale converted nearly a full percentage point higher.

Trade-in That Fuels Retention and Resale

The Trade-In Plugin lets customers send back what they no longer need and receive credit toward their next purchase, all within a brand’s existing site. It manages the operational side, intake, credit, and processing, so teams can focus on delivering a cohesive experience that keeps customers engaged and inventory moving.

Db was the first brand to launch with the Trade-In Plugin, introducing it across Europe and Norway through its Lost & Found platform. Db customers can trade in used gear, earn credit, and shop pre-owned items in one connected flow that feels native to Db’s site. It also supports new European standards around product takeback and transparency, showing how brands can meet regulatory needs while deepening customer loyalty.

Takeback That Scales Accountability

The Takeback Plugin gives brands an easy way to accept items from any label and route them through reuse, recycling, or recovery. It streamlines intake, sorting, and reporting, helping brands meet growing expectations for accountability without reinventing their operations.

Calvin Klein was the first brand to launch with the Takeback Plugin. Its Re-Calvin program lets customers send in pre-loved clothing, shoes, and even intimates (categories most programs leave out) and receive updates on exactly how their items were reused, recycled, or responsibly disposed of. The entire experience lives within Calvin Klein’s existing site, creating a smooth process for customers and a scalable model for the brand.

Repairs That Close the Loop On Quality

With the Repairs Plugin, brands help customers keep products in use longer, directly within their ecommerce site. Customers can describe the issue, upload photos, and get upfront repair pricing and tracking without leaving the experience.

It’s a fast way to add repair capabilities without building separate portals or manual workflows. The plugin can support anything from quick fixes to full restoration programs, scaling easily across regions and product lines.

Db is using the Repair Plugin to bring repairs into the same experience as trade-in and resale, creating a connected post-purchase journey. Now, Db customers can manage every stage of their gear’s life in one place: trade in pre-owned items, shop resale gear, or request professional repairs, all within a single integrated platform.

From Pilot to Core Operations

Resale, trade-in, takeback, and repairs are quickly becoming part of what modern shoppers expect from the brands they love. Customers want more value, transparency, and longevity from the things they buy, and they notice when brands make it easy to get all of that in one place.

• Flexible placement: Add new capabilities anywhere across your site experience.
• Fast setup: Get started quickly, with minimal technical lift.
• Cross-platform compatibility: Works with the ecommerce tools you already use.
• Unified experience: Keep customers in one seamless, branded journey.

This is how brands build what’s next, making every step of the product journey work together for customers and teams alike. Connect with our team to learn more about Trove’s plugin suite.

Your Resale Questions, Answered

How do Trove plugins help brands power resale, repair, and take-back behind the scenes?
They plug into existing brand systems to route trade-ins, list pre-owned items, trigger repairs, and keep data flowing without adding extra manual work.

What systems and ecommerce platforms can Trove’s plugins integrate with?
Trove connects with major ecommerce, OMS, WMS, ERP, and CRM platforms so brands can add recommerce without rebuilding their stack.

What kind of data and insights do Trove plugins give brands about their circular programs?
Brands get visibility into trade-in volume, sell-through, recovery value, and impact, helping them optimize and prove the value of resale over time.